What's Worth Building by Koos Agency

Now that building is faster and cheaper than ever, the real question has shifted. It’s no longer can we build it, but what is worth building, and how do you make sure people actually use it? During this evening, product, innovation, digital, AI and design leaders explore choices at the front end (what to build and what to kill) and at the back end (getting solutions into daily use).

In his talk “AI beyond the proof of concept”, Ivo shares a step-by-step approach for taking AI ideas from proof of concept to real adoption, drawing on our hands-on implementation experience. Guido Knook (Principal PM at TheyDo) will speak about the new bottleneck in product development, and Robbert-Jan, founder of Koos, will share lessons from Koos’ own projects, including what didn’t work.

After the talks, you’ll work on a real challenge in small groups, so feel free to bring your own. The evening ends with networking over food and drinks.

We’re looking forward to an evening of sharp insights and great conversations about what’s truly worth building with AI!

Practical info:

• When: Thursday 29 October, 17:00–20:00
• Where: Koos HQ, Amsterdam
• Registration: via the Koos website (limited to 50 spots)