# One Digital Identity for an International Family of Brands

Faber Halbertsma Group provides sustainable pallet pooling services throughout Europe. Dawn Technology developed a modular web platform that brings all brands together under one consistent and recognisable digital identity.

- Circulair
- CMS

**Discovery**## Uniting Multiple Brands Under One Identity

Initially, [Faber Group](https://www.faber.group/nl/) offered its services through a single corporate website. As the company expanded, the need arose for separate websites for each business unit, while maintaining a consistent brand experience across the entire organisation.

The challenge was clear: create multiple websites with distinct content and audiences, while preserving a unified visual identity and brand presence.

**Design & development**## Built as a Modular Platform in Umbraco

Working closely with Bikkelhart, we developed a modular website architecture built from reusable components.

This “building block” approach ensures that every website shares the same visual identity while giving individual teams the flexibility to create, edit and expand content independently.

All websites are managed from a single Umbraco CMS environment. Content can be centrally created and distributed across both the corporate website and individual business-unit websites, reducing duplication and ensuring consistency across the organisation.

The modular architecture also simplifies maintenance and enables faster deployment of new content and functionality.

**Conclusie**## A Scalable Platform for Brand Consistency and Growth

The new digital platform provides Faber Halbertsma Group with greater visibility, streamlined content management and consistent branding across all subsidiaries.

Thanks to the modular structure and centralised CMS, the organisation can easily expand into new markets, launch additional websites and support multiple languages without sacrificing its recognisable brand identity.

The result is a future-proof digital foundation that supports both operational efficiency and international growth.

[Back to overview](/en/success-stories)  Link copied to clipboard

## View similar success stories

Energie   Circulair   AI  

## Anexo analyzes contracts with AI

Anexo helps organizations manage complex processes and data. From contract management to the execution of technical measurement assignments: accuracy and reliability are key. To support further growth, Anexo asked Dawn Technology to help digitize their mutation data, scheduling, and contract analysis. The goal: save time, improve quality, and achieve scalability without compromising on security or human touch.

.Net   CMS  

## Vitens opts for future-proof water analysis

Vitens supplies clean and safe drinking water to millions of people in the Netherlands every day. To ensure the quality of this water, Dawn Technology, in collaboration with Vitens, developed a future-proof software system that reliably evaluates, verifies, and reports laboratory results, ranging from “target” analyses to advanced “non-target” screening.

### Maintain One Identity Across Multiple Brands

Would you like to manage multiple websites from a single platform without losing brand consistency? We build scalable digital platforms that help organisations grow while staying recognisable and unified.

<a id="subscribe"></a>## Curious about our latest updates?

Stay up-to-date in the digital landscape with our newsletter. Enrol and get the latest updates in your mail